Targeting the New Screens in Our Lives

Tag: Consumer

NFC Is Coming To Australia.

Posted by Emily Rogers (Freeman) in Uncategorized. No Comments

2nd August

To put NFC in the context of smartphones, you will be able to wave your smartphone near a bus shelter, a supermarket product, a clothes hanger in a retail store, a magazine or even a cash register and be instantly connected to some content, an action or an app on your phone (are you seeing the potential here?).

Have You Seen The Future?

Posted by Emily Rogers (Freeman) in Article Share, Blog, Facebook, Twitter. No Comments

18th May

Have you seen Google’s Project Glass video? It’s a very early stage concept video, so there’s no word on when we might be living in a world where weirdos walk around talking to themselves while wearing geeky glasses. But it may be in our not too distant future!

Will you be wearing an iWatch next year?

Posted by Emily Rogers (Freeman) in Blog, Facebook, Twitter. No Comments

27th April

Industry Commentators are all abuzz with rumours that Apple will release an iWatch in the near future.   In this fascinating article, Mike Elgan discusses why he now thinks the rumours are true, including the idea that Apple’s future watch will be a Siri-based remote control for iCloud.