WHAT IS LOCATION TARGETING?
Location targeting is the process of using a user's current or past location to target them with relevant and compelling advertising.
Using advanced technology and processes, we have been able to increase accuracy and efficiency of mobile location targeting to reach precise and accurate audiences.
HOW IS LOCATION DATA OBTAINED?
A user's location is most accurately provided through in-app environments where location services, SDK integrations and partnerships are able to push precise location co-ordinates to advertisers.
HOW DO SNAKK USE LOCATION TECHNOLOGY?
We collect, store and manage millions of anonymous location data-points every month to build large, accurate audiences based on user behaviour, store visits and physical habits.
Using real-time targeting, we can influence users to make impulse decisions and build local awareness with proximity based targeting.
By using radial geo-fence technology, we can target users in real time to make impulse decisions or to build awareness between local businesses and their immediate potential customers.
Build an audience of users based on previous locations they have visited. We can target users who we have identified have been within the boundaries of thousands of locations across the country.
We use custom polygons to define exact boundaries of specific locations. We can reach users who are within these boundaries or have been seen within them in the past.