Using high quality device-level targeting, Snakk media have the ability to build audiences based on a particular app, set of apps or category a user has installed on their device.
This solution is perfect for competitor conquesting, loyalty marketing, brand building and other mobile-specific campaigns
APP OWNERSHIP AUDIENCES
Snakk build audiences and reach users based on their ownership and usage of particular apps on their mobile device. Either through IAB categories or specific app ownership, devices are identified as having these apps and can be targeted against as part of a specific strategy or part of a more complex strategic audience approach.